Looking for a used car in Nicholasville?
Finding good quality, low mileage, late model used cars for sale can be extremely frustrating for consumers. Local used car dealers often place ads in newspapers, purchase space on billboards, list their used cars for sale on craigslist and many more sales tactics to get the used car inventory in front of consumers looking to buy a used car. Over the years, Google and other search engines have made it difficult for small dealerships to display their inventory online because larger, higher volume dealerships have purchased ad space on the search results and built large high-powered websites to ensure their inventory shows up on the first page of a Google search.
Marketing companies like Cars.com, Autotrader.com, Edmunds.com, Cargurus.com and many many others have created websites that combine all the inventories of the used car dealerships in effort to help consumers find the best deal on a used car. In the process of displaying all of the used car inventory, these websites have created another marketing expense for local dealers. The dealers must pay to have their inventory show up and additional ads are sold to the dealers to try and make their inventory show up more prominent than others. Consumers looking for a used car often overlook the fact that every place a dealership advertises the inventory costs large amounts of money and that expense is often passed on to the consumer.
Consumers looking for a used car in Nicholasville should consider an old-school approach to car shopping. By driving by the dealership and taking a look at the inventory of used cars for sale, consumers not only see the cars for sale, they see the facility, meet the employees, learn about the dealerships history and much more. At Sutherland Chevrolet in Nicholasville, we have been in business since 1925 and we must be doing something right…
So if you are looking for a used car in Nicholasville, Lexington, Danville, Georgetown, Paris or any other Central Kentucky town, stop by Sutherland and see our large selection of used car inventory. You can always view our inventory online at www.SutherlandChevy.com, but we would really like to meet you and share our proud history with you!
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